«First-person» in headlines
First-person headlines use language like "we" and "our" to sound direct and personable. Check out how the following headlines establish an immediate human touch that stands apart from more formal approaches.
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Flexibility
· Stresses adaptability or versatility. High quality
· Ensures excellence. Idiom
· Uses familiar phrases or sayings. Identity
· Says exactly what the product is. Innovation
· Promises transformative ideas. Insights
· Promotes reporting and analytics tools. Integrations
· Features integration capabilities. Intensifier
· Amplifies a claim. Loyalty
· Highlights creating loyalty. Metaphor
· Describes one thing as another. Normative claim
· States how things should be.
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