«Deservingness» in headlines

Your time, your rules, your life.

app.kyugo.app

Deservingness

Positions the user as being in control and deserving of autonomy.

Repetition

Repeats "Your" to emphasize personal ownership and empowerment.

Tricolon

Uses three phrases to create a rhythmic and memorable structure.

Give your customers the support they deserve.

acquire.io

Deservingness

Explicitly mentions "deserve", indicating entitlement.

Normative claim

Asserts that customers should receive a certain level of support.

Your roadmaps deserve better than slides & spreadsheets.

airfocus.com

Better alternative

Implies roadmaps need a superior solution beyond slides & spreadsheets.

Deservingness

Explicitly states "deserve."

Normative claim

Asserts that roadmaps should have a better tool.

Pain point

Hints at the limitations of using slides & spreadsheets for roadmaps.

The work assistant your team deserves.

coda.io

Automation

Refers to AI automating tasks.

Deservingness

Implies entitlement with "your team deserves".

Metaphor

Personifies AI as a "work assistant".

Normative claim

Prescribes that teams should have a better work assistant.

Your customers deserve seamless self-service.

helpscout.com

Deservingness

Frames self-service as something customers are entitled to.

Normative claim

Prescribes what businesses should provide.

You deserve to be happy.

betterhelp.com

Deservingness

Emphasizes the individual's right to happiness.

Emotion

Directly mentions "happy", an emotional state.

Normative claim

Prescribes that individuals should seek happiness.

Self-improvement

Addresses emotional well-being and improving overall happiness.

You have better things to do than GTM busy work.

default.com

Automation

Is used to present automation features.

Deservingness

Reflects users' desire to spend their time meaningfully.

Normative claim

States that users should focus on more important tasks.

Pain point

Frames "busy work" as a frustrating distraction from high-value work.

Time-saving

Automating or removing routine tasks frees up time.

Your tools should fit your business. Not vice versa.

glideapps.com

Bicolon

Consists of two clauses that parallel each other in structure.

Deservingness

Emphasizes the entitlement to suitable tools.

Flexibility

Implies that flexibility in choosing tools is important.

Normative claim

Uses "should" to assert how tools ought to work.

Pain point

Addresses the frustration of rigid, one-size-fits-all tools.

Problem-solution

Rigid software forces workarounds (problem) and flexible tools adapt to you (solution).

Stop settling for the status quo.

equals.com

Better alternative

Implies mainstream solutions aren't good enough, positioning itself as a clear upgrade.

Deservingness

Encourages individuals to seek what they deserve.

Innovation

Suggests a forward-thinking alternative to traditional methods.

Normative claim

Makes a prescriptive statement about what users should do.

Pain point

Frames the status quo as a limitation, mediocrity or stagnation.

Thinking big

Urges you to aim above the ordinary.

Create the healthcare experience your employees deserve.

thatch.ai

Creation

Highlights the act of creating a healthcare experience.

Deservingness

Emphasizes entitlement with "deserve".

Normative claim

States how things should be.

Why settle when you can have it all?

screenloop.com

Better alternative

Implies competitors force trade-offs, while this solution delivers everything.

Deservingness

Suggests that one deserves to have everything.

Question

Asks a rhetorical question to encourage ambition.

Your projects deserve a beautiful digital home, not another PDF.

useportal.net

Better alternative

Frames PDFs as a limiting option compared to a more dynamic digital home.

Deservingness

Explicitly states "deserve".

Destination

Uses "digital home" to suggest an ideal place for projects.

Normative claim

States how things should be.

Pain point

Hints at PDF limitations due to their rigidness.

Visual appeal

Describes the solution as "beautiful".

The security level your websites deserve.

kinsta.com

Deservingness

Implies you deserve their top-level security measures.

Normative claim

States what websites should have—high-level security.

Security

Introduces assurances of security measures.

Your business deserves modern software.

glideapps.com

Deservingness

Suggests your business deserves the best software available.

Normative claim

Makes a prescriptive statement about what businesses should have.

Target callout

Specifies a business context.

Get every deduction you deserve.

lettuce.co

Cost-saving

Highlights maximizing deductions to save money.

Deservingness

Explicitly states "deserve", implying entitlement to deductions.

Normative claim

Indicates what users should be entitled to.

Your time is valuable. Charge accordingly.

savvycal.com

Bicolon

Uses two short sentences for a symmetrical effect.

Deservingness

Affirms that you deserve to be paid for your time.

Normative claim

Makes a prescriptive statement about how users should act.

Revenue

Directly links valuing time to generating income.

Give your users the API docs they deserve.

speakeasy.com

Deservingness

Suggests your users are entitled to their top-notch documentation tool.

Let evergreen sequences work for you.

kit.com

Automation

Highlights automation features that manage recurring tasks.

Exactness

Uses "evergreen" to imply unwavering, consistent results.

Metaphor

Compares evergreen sequences to trees that stay green all year.

We handle complexity, you focus on growth.

deel.com

Bicolon

Links two clauses with a parallel structure.

Cause and effect

"We handle complexity" (cause) frees you up for "you focus on growth" (effect).

First-person

"We" is a first-person plural pronoun.

Pain point

Addresses the burden of complex processes.

Peace of mind

Says they'll handle the hard stuff, relieving associated stress.

Problem-solution

Operational hassles distract (problem), but they handle it so you can scale (solution).

Simplicity

Frames simplicity as the result of offloading complexity.

A complete picture of sales. Past, present, and future.

equals.com

Completeness

Promises a full view of sales data.

Identity

Positions itself as analytics for sales.

Insights

Highlights full-spectrum analytics across time.

Metaphor

Compares full understanding to seeing a complete picture.

Tricolon

Creates a balanced flow by breaking down sales into three time periods.

Data at the speed of business.

mode.com

Fast results

Conveys data moves as fast as business demands.

Insights

Highlights real-time analytics capabilities.

Premium merch for your business.

rovoassembly.com

High quality

Uses "premium" to declare the merch is top-tier.

Identity

Positions itself as a supplier of promotional products.

Target callout

Specifies a broad business context ("for your business").

Your workflow. Your way.

notion.so

Flexibility

Emphasizes customization to fit the user's needs.

Repetition

Repeats "Your" to highlight personalization.

Marketeers build on Mailcoach.

mailcoach.app

Target callout

Specifies marketeers as the primary audience.

Learn from the best, be your best.

masterclass.com

Amplification

"Be your best" explicitly pushes you to a peak.

Bicolon

Has two parallel clauses with similar structure and rhythm.

Cause and effect

Suggests learning from experts drives self-improvement.

Expertise

Highlights access to knowledge and skills from top professionals.

High quality

Directly references "the best" as the quality benchmark.

Repetition

Repeats "best" to create a rhythmic bicolon.

Self-improvement

Calls out personal growth through learning from top experts.

Stacked benefits

Two benefits: learning from experts + personal improvement.

Clear the path from data to insights, together.

mode.com

Collaboration

Highlights tools for co-creating insights.

Insights

Focuses on collaborating on data-driven conclusions.

Metaphor

Frames it as clearing obstacles between data and insights.

Transformation

Turns data into insights.

Better data, better decisions.

mixpanel.com

Bicolon

Uses two identical adjective-noun sets for symmetry and impact.

Cause and effect

Links high-quality data (cause) to making better decisions (effect).

Insights

Highlights analytics features.

Repetition

Repeats "better" to underline improvement.

Millions of users trust us with their email marketing. You can too.

mailchimp.com

Quantity

Uses "millions of users", clearly emphasizing a huge number.

Social proof

Combines a call to action with social proof.

Diagramming powered by intelligence.

lucidchart.com

Automation

Emphasizes AI features with "intelligence".

Identity

Declares itself as a diagramming tool.

Meditation that meets you where you are.

meditatehappier.com

Identity

Suggests it's a meditation tool.

Metaphor

Frames meditation as adaptable, like meeting you in your current situation.

Make every day payday.

lyft.com

Repetition

Repeats "day" to create a rhythmic echo.

Revenue

Explicitly focuses on consistent revenue generation.

Rhyme

The repeated "-day" ending creates a near rhyme (homoioteleuton)

Restaurant websites built for sales first, style second.

owner.com

Identity

States it's a website builder for websites

Revenue

Prioritizes sales as the primary goal.

Target callout

Addresses restaurant owners.

Data that doesn't slow you down.

ortto.com

Insights

Emphasizes useful, actionable data.

Pain point

Addresses the frustration of complex reports.

Agreement workflows that drive revenue.

pandadoc.com

Cause and effect

Connects better workflows (cause) to increased revenue (effect).

Identity

Positions itself as a contract management platform.

Revenue

Explicitly references "revenue".

Talk to your money.

parthean.com

Automation

Describes AI chat functionality with a metaphor.

Metaphor

Personifies money as something one can converse with.

Drag and drop your way through uncharted data.

mode.com

Insights

Uses "uncharted data" to denote dynamic data exploration.

Metaphor

Highlights drag-and-drop as a metaphor for effortless data handling.

Simplicity

Compares data interaction to the simplicity of dragging and dropping.

A new species of webcam

opalcamera.com

Identity

Presents itself as a fundamentally unique type of webcam.

Innovation

Portrays the webcam as an evolutionary advancement.

Metaphor

Compares a novel webcam to a newly discovered species.

Money doesn't sleep (but you can).

omnisend.com

Automation

Is used to emphasize selling through automated processes.

Cause and effect

Your money keeps working (cause), letting you sleep easy (effect).

Idiom

References the cliché "money never sleeps".

Metaphor

Personifies money as never sleeping.

Peace of mind

Suggests you can rest easy while your money works for you.

Revenue

Hints at automation systems generating revenue, even while you rest.

How can product analytics impact your business?

mixpanel.com

Insights

Focuses on the impact of product analytics.

Question

Uses question to frame analytics as a key to business success.

Social proof

Is used to introduce customer success stories.

The first webcam designed for laptops.

opalcamera.com

Identity

States it's a camera for laptop use.

Innovation

Uses "first" to position the product as a pioneer in laptop webcams.

Target callout

Highlights a product specifically optimized for laptop users.

Get a running start with templates.

figma.com

Idiom

Uses a common metaphor to imply an initial boost.

Metaphor

Compares an initial advantage to beginning a race at speed.

Templates

Explicitly mentions templates.

Landing pages in record time.

framer.com

Creation

Implies rapid creation of landing pages

Fast results

Uses hyperbole to stress unmatched speed.

Insurance designed for life in motion.

getspot.com

Identity

Says it's an insurance product.

Metaphor

"Life in motion" refers to a dynamic, active lifestyle.

Target callout

Focuses on individuals with active and dynamic lifestyles.

Third-party delivery, no third-party commissions.

owner.com

Cost-saving

"No commissions" directly cuts expenses to external partners.

Pain point

Mentions the pain of paying extra fees to outside delivery services.

Problem-solution

Outsourced delivery adds fees (problem); this cuts commissions (solution).

Repetition

Repeats "third-party" to create a parallel structure.

High-tech, low-stress marketing automation.

klaviyo.com

Capability

"High-tech" implies a sophisticated tool.

Identity

Frames itself as a marketing automation platform.

Pain point

Points to the stress often tied to setting up automated marketing.

Peace of mind

Literally says "low-stress", explicitly removing anxiety from marketing.

Problem-solution

Marketing can overwhelm (problem) and automation makes it easier (solution).

Simplicity

Suggests ease through the promise of low stress.

The time tracker that turns data into profitable decisions.

toggl.com

Cause and effect

Tracking data (cause) leads to profitable decisions (effect).

Identity

Declares the product as a time tracker with ROI insights.

Insights

Focuses on getting actionable business insights.

Transformation

Turns metrics into growth opportunities.

Report and resolve bugs 10x faster.

marker.io

Fast results

"10x faster". is a speed multiplier.

Quantity

Uses "10x" to quantify the speed improvement.

You've never seen a spreadsheet do this.

rows.com

Capability

Hints at an unusually powerful or advanced capability.

Innovation

Frames the product as transformative.

Insights

Suggests advanced data insights through spreadsheets.

Elevate your authentication game.

auth0.com

Amplification

Uses "Elevate" to suggest increasing effectiveness.

Better alternative

Iimplies this solution surpasses existing options.

Idiom

Uses the familiar expression "elevate your game".

Everything you need to ship with confidence.

launchdarkly.com

Completeness

Explicitly highlights that nothing is missing for a successful deployment.

Peace of mind

Ensures all tools are ready for a worry-free software deployment.

You focus on hiring. Let us take the notes.

metaview.ai

Bicolon

Links two clauses with a parallel structure.

Cause and effect

Suggests that delegating note-taking (cause) allows more focus on hiring (effect).

First-person

Uses first-person plural "us" to refer to the company.

Pain point

Identifies note-taking as a burden.

Time-saving

Implies reducing time spent on note-taking.

The answer to your frustrating CMS problems.

statamic.com

Better alternative

Positions itself as a superior CMS solution.

Pain point

Addresses the frustration caused by traditional CMS platforms.

Self-driving bookkeeping.

kick.co

Automation

Highlights that bookkeeping is handled automatically.

Identity

Clearly defines the product as a bookkeeping solution.

Metaphor

Uses the metaphor of "self-driving" to emphasizing autonomy.

Take your startup farther, faster.

stripe.com

Alliteration

Repeats the "f" starting sound.

Amplification

Emphasizes boosting the progress and impact of a startup.

Fast results

Promises "faster" scaling/growth.

Stacked benefits

Two benefits: farther + faster.

Thinking big

It calls you to speed toward bigger milestones.

Ride. Bike. Scoot. Go bananas.

lyft.com

Colloquialism

"Go bananas" is a playful slang phrase meaning "have fun".

Flexibility

Emphasizes the freedom to choose from various modes of transport.

Idiom

Uses the familiar expression "go bananas" to signal carefree excitement.

Where social media reports provide actual insights.

sociality.io

Destination

Positions the platform as the ideal place for social media reporting.

Exactness

Stresses precision by contrasting insights with superficial data.

Insights

Highlights analytics and reporting capabilities.

Intensifier

Uses "actual" to emphasize the legitimacy of insights.

Get a head start on recruiting.

ashbyhq.com

Competitive edge

Suggests you begin ahead, implying an edge.

Fast results

"Head start" promises accelerated hiring workflow.

Metaphor

Frames gaining an advantage as starting ahead in a race.

Time-saving

Signals that the process is faster than conventional recruiting.

Easy to customise. Hard to get wrong.

chroniclehq.com

Bicolon

Balances two statements with matching length and rhythm.

Flexibility

Emphasizes adjustable, user-friendly features.

Pain point

Hints at the frustration of overly complex customization processes.

Problem-solution

Customization can be complex (problem), but this keeps it simple (solution).

Simplicity

Explicitly mentions "easy" and reinforces it with "hard to get wrong".

Live longer every day.

canadianlongevity.health

Self-improvement

Emphasizes longevity and improvements in personal health.

No more financial anxiety.

cashews.finance

Better alternative

Implies a stress-free alternative to traditional solutions.

Emotion

"Anxiety" references a fear-based emotional state.

Pain point

Calls out the common worry around finances.

Peace of mind

Directly states it removes worry about finances.

Investing should always be this easy.

betterment.com

Better alternative

Implies other investment methods and competitors are harder.

Normative claim

"Should" asserts an ideal standard for how investing ought to be.

Simplicity

"Easy" explicitly emphasizes ease of use.

Your all-purpose scheduling app.

cal.com

Completeness

Suggests the app covers every scheduling need.

Flexibility

"All-purpose" highlights versatility and adaptability.

Identity

Labels itself as a versatile scheduling tool.

Text thousands. Grow effortlessly. Connect instantly.

clerk.chat

Quantity

"Thousands" explicitly emphasizes a large scale.

Reach

Highlights the ability to connect with a broad audience.

Tricolon

Uses a three-part phrase for rhythmic impact.

Our job is to make your people better at theirs.

limadelta.com

First-person

"Our" is a first-person plural possessive pronoun.

Beauty that delivers.

birchbox.com

Wordplay

Plays on "delivers" meaning both effective products and subscription box delivery.

Refreshingly simple project management.

basecamp.com

Better alternative

Positions it as a unexpectedly simple alternative to complex tools.

Identity

Says it's a software for managing projects.

Intensifier

"Refreshingly" amplifies the simplicity of the tool.

Metaphor

Compares the ease to something refreshing and revitalizing, like a cool drink.

Simplicity

Explicitly describes the project management tool as simple.

The better way to schedule your meetings.

cal.com

Better alternative

Implies it beats whatever youre doing now (and thus any rival).

Identity

Suggests it's a tool for scheduling meetings.

Innovation

Signals unique and new methods that set it apart from traditional tools.

Fast insights, faster growth.

kajabi.com

Bicolon

Positions two comparative phrases in parallel.

Cause and effect

Links fast insights (cause) to faster growth (effect).

Fast results

Uses speed twice to underscore its importance.

Insights

Is used to highlight analytics features.

Repetition

Repeats "fast" to establish a strong parallel structure.

Online scheduling for your kind of business.

supersaas.com

Flexibility

Implies flexibility across different industries.

Identity

Positions itself as a scheduling solution.

Make proposals that make impressions.

pandadoc.com

Creation

Directly calls users to craft proposals.

Remarkability

Empowers customers to stand out with proposals.

Repetition

Adds rhythm and flow through the repetition of "make".

Business intelligence, but dead easy.

equals.com

Better alternative

Contrasts the usual complexity of BI with being "dead easy".

Colloquialism

The phrase "dead easy" is a casual, idiomatic intensifier.

Identity

Labels itself as business intelligence (BI) software.

Insights

Refers to making data-driven business intelligence accessible.

Intensifier

"Dead easy" strongly intensifies simplicity.

Pain point

Implies the usual complexity of BI tools.

Simplicity

Suggests there's virtually no effort involved.

Designers, welcome home.

sketch.com

Destination

Invites designers to treat it as the go-to place for their work.

Metaphor

Frames it as a place offering familiarity and belonging.

Target callout

Addresses designers directly.

Get funding. Change the world.

kikin.io

Bicolon

Pairs two imperatives with matching brevity and rhythm.

Cause and effect

Links getting funding (cause) to changing the world (effect).

Thinking big

Is a direct call to tackle grand-scale impact and vision.

Take your product from nice-to-have to must have.

conversionfactory.co

Amplification

Highlights the product's improvement in value.

Transformation

Turns an optional into an essential product.

Cut your $tack. Do it all in Apollo.

apollo.io

Bicolon

Places two succinct commands side by side with similar length.

Completeness

Signals all-in-one capability through the phrase "do it all".

Cost-saving

The word "cut" indicates reducing costs.

Pain point

Hints at reliance on multiple tools causing inefficiency and high costs.

Simplicity

Suggests streamlining complex workflows into a single, easy-to-use solution.

Wordplay

Transforms "stack" into "$tack" to emphasize cost savings.

Get stuff actually done this time.

lunatask.app

Intensifier

"Actually" adds decisive emphasis.

Pain point

Implies the pain of starting tasks but never finishing them.

The next gen of CRM.

attio.com

Identity

Declares it's a CRM tool.

Innovation

Implies a leap forward with the "next gen" phrasing.

The AI notes app that thinks with you.

mem.ai

Automation

Uses a metaphor to present AI capabilities.

Identity

Positions the product as an AI-powered notes app.

Metaphor

Personifies the app as a thinking partner.

Find your forever customers.

shopify.com

Loyalty

"Forever customers" is a direct loyalty phrase.

Reach

Emphasizes finding (reaching/discovering) a loyal audience.

It's never been easier to create an app your attendees will love.

superevent.com

Creation

Highlights the ability to build an event app.

Emotion

"Love" is a direct emotional expression..

Simplicity

Uses the hyperbole "never been easier" to emphasize ease.

Issue tracking without the noise.

linear.app

Better alternative

Directly says it fixes the "noise" that plagues other trackers.

Identity

States it's a ticketing platform.

Metaphor

Compares irrelevant data to unwanted sound and distraction.

Pain point

Mentions unnecessary distractions ("noise").

Simplicity

Highlights simplified issue tracking by eliminating distractions.

Insanely fast card issuing.

lithic.com

Fast results

Uses a hyperbole to stress exceptional speed.

Identity

Declares itself as a solution for issuing transactional cards.

Intensifier

"Insanely" intensifies the claim of speed.

Turn data into decisions.

mixpanel.com

Cause and effect

Links data (cause) to decisions (effect).

Insights

Encourages actionable outcomes from analytics.

Transformation

Turns data into decisions.

Bad slides kill good ideas.

slides.agency

Cause and effect

Says that bad slides (cause) fail to gain traction (effect).

Metaphor

Personifies slides as capable of "killing" ideas.

Pain point

Points to the pain of losing an idea's impact.

A link in bio. But rich and beautiful.

bento.me

Better alternative

Uses "but" to contrast against basic alternatives, emphasizing superiority.

Bicolon

Joins two succinct sentences that share a balanced proportion.

Capability

"Rich" suggests advanced features and functionality.

Identity

Places itself in the "link in bio" category (micro-landing pages)

Stacked benefits

Two benefits: rich + beautiful.

Visual appeal

Explicitly highlights aesthetic qualities with "beautiful".

The CRM behind thousands of companies.

attio.com

Capability

Implies it can handle high volume or complexity.

Identity

Says directly it's a customer relationship management system.

Quantity

References "thousands", clearly a substantial number of companies.

Social proof

Introduces social proof by emphasizing the wide adoption.

Redesign how you design.

figma.com

Innovation

Implies a shift in how modern design is done.

Repetition

Repeats "design" to stress its central role.

Wordplay

Cleverly combines "redesign" with "design".

Unlimited email forms for unlimited growth.

kit.com

Amplification

Emphasizes scaling and enhancing impact.

Quantity

"Unlimited" explicitly promises no limit—an indefinite quantity.

Repetition

Reiterates "unlimited" to emphasize infinite potential.

Unbelievably easy editing. With or without AI.

sanalabs.com

Automation

Presents AI-assisted editing as an option.

Bicolon

Joins two clipped phrases for a parallel two-part statement.

Intensifier

"Unbelievably easy" intensifies the claim of its simplicity.

Simplicity

Directly communicates that the editing process is extremely simple.

Turn complex workflows into a single click.

bardeen.ai

Automation

Implies that behind the single click, it automates complex tasks.

Pain point

Addresses the pain of convoluted workflows.

Problem-solution

Complex processes slow you down (problem) and one-click shortcuts speed things up (solution).

Simplicity

Highlights ease through a one-click action.

Time-saving

Collapsing many steps into "one click" saves time.

Transformation

Turns complexity into simplicity.

The simpler approach, for when traditional BI is just too much.

equals.com

Better alternative

Contrasts against "traditional BI" to position itself as the superior option.

Simplicity

Emphasizes ease with "simpler approach".

Out of sight? Out of mic.

opalcamera.com

Idiom

Adapts the idiom "Out of sight, out of mind".

Question

Adapts an idiom into a rhetorical question.

Repetition

Repeats "Out of" as part of the idiomatic expression.

Wordplay

Cleverly twists the idiom to relate to microphone functionality.

Manage projects, resources, and finances in a single system.

scoro.com

Completeness

Promises an all-in-one platform for operational needs.

Go from idea to prod fast-without being an AI expert.

retool.com

Fast results

"Fast" is explicitly mentioned.

Simplicity

Declares simplicity by negating the requirement for expertise.

Transformation

Turns creativity into operational products.

Defend your focus.

savvycal.com

Metaphor

Compares maintaining concentration to defending something valuable from attack.

Create a replica of your voice that sounds just like you.

elevenlabs.io

Creation

Directly invites users to create voice replicas.

Exactness

"Sounds just like you" highlights high accuracy.

Identity

Defines the product as a voice-cloning tool.

Compliance matters. So does saving. We do both.

remofirst.com

Cost-saving

Mentions "saving" as a key benefit.

First-person

Uses "we" as first-person plural.

Stacked benefits

Lists two key benefits: compliance and saving.

Multichannel campaigns that sell, sell, sell.

omnisend.com

Amplification

The repetition emphasizes ramping up sales—an amplified impact.

Identity

Positions itself as a tool to deploy campaigns on multiple platforms.

Reach

"Multichannel" means reaching audiences across various platforms.

Repetition

Uses "sell" three times to emphasize impact.

Revenue

Makes the act of selling explicit.

It's time you own your health.

functionhealth.com

Self-improvement

Encourages actively improving your health.

Urgency

"It's time" urges taking action right now.

Summarize anything, forget nothing.

getrecall.ai

Bicolon

Forms two concise statements in a matching format.

Pain point

Addresses the challenge of information overload.

Problem-solution

Too much info causes forgetting (problem); auto-summaries retain details (solution).

Rhyme

"Anything" and "nothing" both end in "-thing", a homoioteleuton (near rhyme).

Stacked benefits

Benefit 1: Summarize anything. Benefit 2: Never forget.

Go from zero to $1.

gumroad.com

Revenue

Focuses on earning the first dollar from nothing.

Transformation

Turns start into progress.

A new way to "computer".

beem.computer

Anthimeria

Turns "computer" into a verb.

Innovation

Implies a revolutionary approach to computing.

Wordplay

Uses anthimeria to create a playful twist on a word's typical usage.

Accurate financials. Total peace of mind.

bench.co

Bicolon

Splits into two short noun-phrase lines of similar weight.

Cause and effect

Says financial accuracy (cause) brings total reassurance (effect).

Exactness

Clearly promises error-free finance data.

Pain point

Implies the worry of inaccurate financial records.

Peace of mind

Focuses on eliminating stress and uncertainty.

Stacked benefits

Two benefits: accurate financials + peace of mind.

Easy, effortless estimation meetings.

scrumplanning.com

Alliteration

Repeats the "e" starting sound.

Identity

States it's a tool for estimation meetings.

Simplicity

Explicitly names simplicity with "easy" and "effortless".

More ATS, less BS.

screenloop.com

Bicolon

Mirrors two short noun phrases in a succinct parallel format.

Colloquialism

"BS" (short for "bullsh*t") is slang shorthand.

Pain point

Mentions the pain caused by bloated or subpar applicant tracking systems.

Problem-solution

Bloated software frustrates (problem), but a simpler ATS cuts the nonsense (solution).

Authentication, anywhere & anyhow.

fusionauth.io

Alliteration

All words have the "a" starting sound

Flexibility

Emphasizes the adaptable nature of the solution.

Identity

Indicates it's an authentication management platform.

Repetition

Repeats the word "any" to reinforce the message of versatility.

Tricolon

Uses three-part phrasing for emphasis.

A refreshingly modern approach to employee training.

basewell.com

Better alternative

Positions it as a more innovative alternative to old methods.

Identity

Indicates it's a tool for employee training.

Innovation

Introduces a novel approach that modernizes employee training.

Intensifier

"Refreshingly" amplifies the sense of innovation.

Free your thoughts.

supernotes.app

Metaphor

Frames thoughts as needing freedom to operate effectively.

Let's make your legal work flow.

leya.law

First-person

Uses "Let's" (short for "let us"), a first-person plural.

Wordplay

Plays on the similarity between "work flow" and "workflow".

Easy access for easy bookings.

calendly.com

Repetition

Reinforces the theme of simplicity by repeating "easy".

Simplicity

Explicitly describes the straightforwardness of the solution.

Onboard your sellers with just a few clicks.

routable.com

Fast results

Few clicks implies a rapid, streamlined process.

Simplicity

Highlights simplicity with "just a few clicks".

Visitors to buyers, just like that.

omnisend.com

Revenue

Refers to turning visitors into people who make a purchase.

Simplicity

Implies effortless conversions, reinforced by "just like that".

Transformation

Turns views into sales.

Simple email.

audienceful.com

Identity

Minimalistic but direct identity statement: "We are simple email".

Simplicity

Explicitly defines their solution as simple.

Where finance connects.

spendesk.com

Destination

Implies it's the central hub for financial activities.

Tired of getting blocked while scraping the web?

scrapingbee.com

Pain point

Mentions the frustration of being blocked during web scraping.

Question

Poses a question to highlight a common frustration.

Skeptics speak.

ritual.com

Alliteration

Repeats the "s" starting sound.

Expertise

Positions skeptics as knowledgeable voices.

Social proof

Serves as a headline to introduce testimonials.

Create the most realistic speech with our AI audio platform.

elevenlabs.io

Better alternative

Positions it as superior to other AI speech solutions.

Creation

Encourages users to create realistic speech.

Exactness

"Most realistic speech" stresses high fidelity and accuracy.

High quality

Signals a best-in-class or highest-quality result.