Monetize your community with flexible payments.

theartofdocumentary.com

Flexibility

Highlights adaptable payment options.

Revenue

Explicitly mentions monetization.

Your data is safe with us.

equals.com

Peace of mind

Emphasizing safety evokes peace of mind.

Security

Highlights their promise to prioritize the safety.

Keep customer data safe.

mixpanel.com

Peace of mind

"Keeping data safe" offers relief from worry.

Security

Is used to introduce Mixpanel's data protection measures.

Multiply your outbound conversions.

champify.io

Amplification

Emphasizes significant growth in conversions.

Revenue

Implies an increase in sales or business success.

For anyone with a story to tell.

runwayml.com

Simplicity

Indicates accessibility with "anyone."

Target callout

Broadly addresses all storytellers.

Just save it. Artificial intelligence takes care of the rest.

mymind.com

Automation

Highlights AI-driven automation features.

Simplicity

Promises simplicity: save and let AI do the rest.

The to-do app that ensures tasks get done.

workdone.so

Identity

States it's a task management app.

Pain point

Hints at the pain of tasks remaining unfinished.

Build your business on collaboration.

lucid.co

Collaboration

Highlights collaboration as a foundational feature.

Creation

Emphasizes creating and developing a business.

Security never comes second.

dropbox.com

Security

Highlights their emphasis on prioritizing security above all else.

Design and build production-ready graphics.

rive.app

Creation

Emphasizes creating graphics from scratch.

High quality

"Production-ready" implies professional-grade quality.

Everything you need for smooth banking.

mercury.com

Completeness

Promises all tools required for seamless banking.

Productivity plus science.

endel.io

Expertise

Highlights a foundation in scientific research.

Data in, insights out. AI does the work.

dovetail.com

Automation

Highlights automation features powered by AI.

Insights

Focuses on AI-generated insights.

Simplicity

The phrase "AI does the work" reassures users of simplicity.

Transformation

Turns data into insights.

One platform. All The features.

kajabi.com

Bicolon

Uses two short statements with matching shape for impact.

Completeness

Positions as an all-encompassing platform.

Identity

Claims: "We unify everything in one place".

Bring in more data, drive more growth with our integrations.

mailchimp.com

Amplification

Amplifies results by harnessing more data.

Cause and effect

Connects more data (cause) to more growth (effect).

Integrations

Emphasizes integrations for importing data and growth.

Cultivate engagement for lasting connections.

superevent.com

Amplification

Emphasizes growing engagement into meaningful relationships.

Cause and effect

Strong engagement (cause) leads to lasting connections (effect).

Loyalty

Suggests building long-term relationships with attendees.

Start loving data collaboration again.

nilus.com

Collaboration

Highlights teamwork with "data collaboration".

Emotion

Explicitly mentions "loving".

Flexible enough to meet every team's needs.

dovetail.com

Flexibility

Promotes adaptability for diverse team requirements.

Make customer service your competitive edge.

zendesk.com

Competitive edge

Explicitly says "competitive edge".

Chasing down payment trails shouldn't be a full-time job.

routable.com

Metaphor

Frames payment tracking as chasing a trail, akin to tracking footprints.

Normative claim

States how payment tracking should not be.

Pain point

Addresses the pain of tracing scattered transactions.

All your favorite apps working together.

kit.com

Integrations

Focuses on integrating multiple apps in one place.

Get flexible email alerts for the peace-of-mind you need.

nilus.com

Cause and effect

"Email alerts" (cause) lead to "peace of mind" (effect).

Flexibility

Explicitly states "flexible".

Peace of mind

Explicitly states "peace-of-mind".

Get tailor-made reports you can trust.

equals.com

Exactness

Promises precise and dependable reporting.

Flexibility

Highlights personalized insights tailored to users' needs.

Insights

Highlights reporting capabilities.

Peace of mind

Ensures users can rely on accurate reports.

Docs you actually want to read.

statamic.com

High quality

Implies the documentation is engaging and well-crafted.

Identity

Clearly establishes the focus on documentation.

Intensifier

Uses "actually" to emphasize a surprising level of quality and appeal.

Over 100 million superheroes grow with us.

zoho.com

Quantity

Explicitly references a large numerical figure.

Social proof

Serves as a headline to showcase testimonials and logos.

Work with anyone, from anywhere, on any device.

dropbox.com

Collaboration

Highlights collaboration across devices.

Flexibility

Implies it adapts seamlessly to different people, places, and platforms.

Reach

Emphasizes connecting regardless of location or platform.

Repetition

Repeats "any" to create rhythm and reinforce the universal accessibility.

Tricolon

Creates rhythm with three repeated concepts.

Customize everything with granular control.

flutterflow.io

Exactness

Emphasizes precision with "granular control".

Flexibility

Highlights adaptability with "customize everything".

Helping entrepreneurs to make more money.

incard.co

Revenue

Emphasizes increasing earnings.

Target callout

Explicitly addresses entrepreneurs.

Secure automation you can rely on.

zapier.com

Peace of mind

Explicitly reassures users with "you can rely on".

Security

Positions Zapier as prioritizing safety in automation.

For people who want more.

superpower.com

Target callout

Addresses individuals seeking better options in general.

Draft precise contracts quickly.

spellbook.legal

Exactness

"Precise" highlights accuracy and attention to detail.

Fast results

"Quickly" emphasizes speed in contract drafting.

All-in-one. Ready to go.

kajabi.com

Bicolon

Aligns two short statements, each with a crisp, punchy feel.

Completeness

Explicitly says everything is included.

Stacked benefits

Two benefits: everything in one + immediate readiness.

Supporting your end-to-end design workflows.

figma.com

Completeness

Implies full coverage of design requirements.

We're here to support your solar ambitions.

solarpunkhq.com

First-person

Uses "We're" to indicate first-person plural.

Thinking big

Calling them "solar ambitions" taps into large-scale thinking.

Content that converts.

customer.io

Alliteration

Repeats the "c" starting sound.

Revenue

Implies turning visitors/leads into paying customers.

Designed to work with your favorite tools.

notion.so

Integrations

Highlights compatibility with popular tools.

Web application monitoring for today's developer.

highlight.io

Target callout

Speaks directly to developers.

Get travel spending that scales with you.

spendesk.com

Flexibility

Suggets it adapts seamlessly as your needs or business grow.

Like a choreographer for your marketing data.

funnel.io

Metaphor

Compares organizing data to choreographing a performance.

Ridiculously easy.

zenlytic.com

Intensifier

"Ridiculously" amplifies the degree of ease.

Simplicity

Emphasizes ease of use with "easy".

Protected from prying eyes.

beem.computer

Metaphor

Compares privacy to physical protection from intrusive gazes.

Security

Reassures users their information is handled securely.

It's time to tap into your source of truth.

equals.com

Completeness

"Source of truth" refers to a central point consolidating all necessary data.

Insights

Suggets it's a trustworthy foundation for making informed decisions.

Urgency

Urges action at the present moment.

Trusted by the best teams.

framer.com

Social proof

Introduces a showcase of customer-created content.

Happier adapts with life's ebbs and flows.

meditatehappier.com

Flexibility

Highlights the product's flexibility through a metaphor.

Metaphor

Compares life changes to ocean tides.

Pain point

Uses a metaphor to illustrate life's ups and downs.

Customize Notion with dozens of integrations.

notion.so

Flexibility

The word "customize" signals flexibility.

Integrations

Mentions adding integrations to enhance Notion.

Are you still doing your meeting notes manually?

tactiq.io

Pain point

Hints at the hassle of taking notes by hand.

Question

Identifies a common frustration by questioning inefficiency.

Make your work leap forward with AI.

miro.com

Amplification

"Leap forward" = jump to a higher level of impact.

Automation

Focuses on the platform's AI features.

Fast results

"Leap forward" suggests a jump in speed/performance.

World-class security features for unmatched protection.

framer.com

Better alternative

"Unmatched" protection asserts it's safer than any competing solution.

High quality

"World-class" and "unmatched" are superlatives indicating top-tier quality.

Security

Is used to convey the platform's focus on security.

Six Figma Slides features we think you'll love.

figma.com

Emotion

uses an emotional pull by referencing "love".

Quantity

Explicitly references the number "Six".

The web builder for stunning sites.

framer.com

Creation

Focuses on creating websites.

High quality

Signals impressively high-quality web design.

Identity

Declares itself as a website builder.

Remarkability

Highlights creating websites that make you stand out.

Visual appeal

Emphasizes the visual beauty of the sites created.

From click to clarity.

fullstory.com

Insights

Emphasizes achieving clarity through data.

Transformation

Turns data into insights.

Customer data infrastructure built to scale with your business.

mparticle.com

Capability

Explicitly mentions the platform's scalability.

Flexibility

Highlights adaptability to evolving business needs.

Insights

Promotes their solution designed for data analysis.

On-call as it should be.

incident.io

Identity

States it's a solution for handling on-call duties.

Normative claim

Asserts how on-call management ought to be.

Trusted by businesses, loved by people.

zoom.com

Bicolon

Joins two statements with matching structure.

Social proof

Serves as a headline that introduces reviews and awards.